Safety Equipment
The Context
SB Fall Protection makes certified harnesses, lanyards, anchorages and rescue gear in a 195,000 sq ft plant in Kanpur, and exports them to the United States, Europe, the Middle East and beyond. The products were trusted; the website was not keeping up.
Buyers needed to find the right product code fast, see the certification behind it and get a quote without a phone call. The team needed a way to keep two hundred and thirty products, articles and enquiries current without touching code.
Project year - 2026
The Solution
We built a fast, static website around the catalogue: twelve ranges, a page for every product code, a quote flow that works from any page, and the certifications where buyers look for them. Behind it sits an admin platform where the team manages products, categories, articles, reels and enquiries, and publishes with one click.
Alongside the site we produced launch creative in the brand’s orange and black, from the hero worker to the gloves and the climbers, so the brand looks as certain online as its gear does on site.
