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A tower crane over a high-rise under construction, in RKC blue

RKC

The Context

R K Chavan Infrastructure has built highways, bridges, tunnels and toll roads across India since 1995, for clients like NHAI, MoRTH, MSRDC and Hyundai. Thirty years of serious work, represented online by a site that looked a decade old.

RKC needed rkcipl.com to carry the weight of its track record: the projects, the board, the sectors and the partners, in a form that clients, lenders and recruits would take seriously, and that the team could keep current on its own.

The Solution

We rebuilt the website from the ground up with a modern, confident look in RKC’s blue, navy and signal red: a cinematic hero, a projects index with a page per project, an executive board, careers and a journal, all on a fast static build with an admin the team runs in-house.

Around the launch we produced creative that plays on the red star in the logo, from the crane hero to the road-crossing mark, so the brand reads as the engineering company it is.

Web DesignDevelopmentAdmin PlatformSocial Creatives